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 enlarge | Author: Steve Gordon
Publisher: Music Pro Guides
Category: Book
List Price: $24.95
Buy New: $15.57
You Save: $9.38 (38%)
New (31) Used (6) from $15.00
Avg. Customer Rating:  19 reviews
Sales Rank: 53374
Media: Paperback
Edition: 2nd
Number Of Items: 1
Pages: 362
Shipping Weight (lbs): 5.3
Dimensions (in): 9.4 x 7.8 x 2.9
ISBN: 1423454456
Dewey Decimal Number: 338
UPC: 884088209315
EAN: 9781423454458
ASIN: 1423454456
Publication Date: October 1, 2008
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: Brand new item. Over 4 million customers served. Order now. Selling online since 1995. Few left in stock - order soon. Code: H20081203095851D
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| Customer Reviews:
 Great book. Useful and valuable source of information February 16, 2006
1 out of 1 found this review helpful
Great book. The book provides the reader with valuable information not only about the future of the music business but also about the present. The book is very informative and well written. The CD attached to the book provides many useful resources. This is the only book I found which seriously deals with the implications of the rapid changes in the music industry and related business and legal matters. `Chapeau' to Mr. Gordon.
 Don't Pay the Ferryman... February 7, 2006
45 out of 47 found this review helpful
After reading these reviews and taking Anna Lee's very sage advice to try it via the library first, now I understand. It looks as if Mr. Gordon had several of his friends jump in and write reviews to get Ms. Lee's unfavorable review off the front page. Being the suspicious type, I checked out these reviewers, and they have all written only one review each, all giving Mr. Gordon five stars for his book, all within days of each other.
But no matter. Typical lawyer tactics don't impress me and neither did this typical lawyer's book. Having spent most of my adult life in the music industry in NYC and elsewhere, I have experienced just about everything in this business, and I am only sorry that Ms. Lee and so many others had to listen in person to this gentleman's spiel, as that's what The Future of the Music Business turns out to be: a spiel.
Yes, he has the requisite case studies with "indie" artists giving it a go on their own as an attempt to add cred to his manuscript, but Mr. Gordon (or perhaps his ghostwriter) knows nothing about digital technologies, that is apparent, nor does he offer his readers any new solutions. He is very much from the old school where the only game in town was the nearest major label that pulled all the purse strings. Now that the Internet has obliterated that, formerly holier-than-thou industry types are finding themselves at a real loss as for how to deal with it, and we see plenty of old dogs with half-a$$ed new tricks to push on the public.
The only advice I have for those in this new music industry, and it's free: Carve your own niche instead of trying to fit the ones sculpted by the suits. In these strange times where Kelly Clarkson, et. al., are unbelievably considered punk rock, we are definitely due for some big changes. The markets are changing with the emergence of India and China, not to mention a European Union with over 450 million people. Add the Internet to this mix and you have the opportunity for many niche markets to evolve without the current major label system as a constituent. The Internet is integrating into and changing the very nature of TV and radio as we know them, and amen to that.
Mr. Gordon deserves credit for one thing and one thing only: his book is no better or no worse than anything else out there.
A great blueprint for success in the music business February 7, 2006
2 out of 2 found this review helpful
Having been in the music industry fifteen years and having written a book myself, I want to give KUDOS to Steve Gordon
for compiling a great collection of cutting edge interviews
that explain how the FUTURE of the MUSIC BUSINESS is HERE!
The variety of musicians, executives and those 'in the know'
provide a framework for the aspiring music industry pro, unsigned artist or anyone interested in the music business.
Eric Kline
President/CEO
Inside the Music Business
www.insidethemusicbusiness.com
Thank you Mr. Gordon February 6, 2006
0 out of 1 found this review helpful
As an independent producer creating promotional videos for popular artists on major labels for the past ten years, I find Steve Gordon's book, "The Future of the Music Business," to be a most useful tool for navigating industry changes in both technology and corporate structure. Gordon's insights have helped me understand and take advantage of these changes as I project my future business plans. I highly recommend this book as a resource for anyone associated with the music industry, and hope that insiders will read it to open their eyes to the new possibilities of the digital age.
A must have February 6, 2006
Steve Gordon's book is a proof that overcomplicated legal issues can actually be explained in a simple and perfectly understandable way. The book is straightforward and practical and goes way beyond the rules, as it reveals the newest and developing technology issues as well as established legal practices.
And the best thing about it is that it keeps being written! Because with the book you get a CD ROM that gives you access to updates, so the book will work as your reference in future as well.
If you are in the music business already - you need this book to cope with it. If you're not in the music business yet - you need this book to help you get you there!
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